Gift of Play SWFL (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information of the families and visitors who use our website and services.

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This Privacy Policy explains how we may collect, use, disclose, and protect personal information when you visit https://www.giftofplayswfl.com/, contact us, make a purchase, book a play session or birthday party, enroll in a membership, register for a class, or otherwise interact with Gift of Play SWFL.

By using our website and services, you acknowledge this Privacy Policy. Where consent is required by law, we will obtain it as applicable.

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1. Information We Collect

Depending on how you interact with us, we may collect the following categories of information.

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Personal and contact information

• Parent or guardian name.

• Email address and telephone number.

• Billing and contact address, when needed.

• Information you provide when contacting us or submitting a form.

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Booking and transaction information

• Reservation dates and times.

• Membership and class registration details.

• Birthday party booking information, including guest counts and event preferences.

• Purchase history, payment amounts, and transaction records.

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Payments may be processed by third-party payment providers. We generally receive transaction-related information needed to manage your purchase but may not receive or store your complete payment card details.

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Child and family information

When a parent or guardian makes a reservation or registers for an activity, we may receive limited information about participating children, such as a child's first name, age range, or activity-related information, if requested and necessary for the service.

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We ask parents and guardians to provide only information reasonably necessary for bookings, participation, and safety.

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Communications and feedback

We may collect information you provide through emails, contact forms, customer feedback, surveys, reviews, or communications with our team.

Technical and website usage information. When you visit our website, certain information may be collected automatically by Wix or other website service providers, depending on the features enabled. This may include your IP address, browser type, device information, pages viewed, referring website, and general website usage data.

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Cookies and similar technologies may be used to support website functionality, understand site traffic, remember preferences, and support other features you choose to use.

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2. How We Use Information

We may use the information we collect to:

• Process reservations, memberships, payments, and purchases.

• Manage birthday parties, classes, workshops, and special events.

• Communicate booking confirmations, reminders, cancellations, and service updates.

• Respond to questions, feedback, and customer support requests.

• Maintain the safety and operation of our facility and services.

• Improve our website, offerings, and customer experience.

• Send promotional emails or other marketing communications where permitted by law.

• Maintain business records, prevent fraud, resolve disputes, and meet legal obligations.

• Protect our rights, customers, employees, and business.

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We will not use personal information for purposes materially different from those described here without providing any additional notice or obtaining consent when required by law.

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3. Children's Privacy

Gift of Play SWFL serves families with young children. We take children's privacy seriously.

Our website transactions and registrations should be completed by a parent or legal guardian, rather than by a child.

We do not knowingly invite children to submit personal information directly through our website without appropriate parental involvement and any consent required by law.

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If our website or online services collect personal information directly from children under 13, or if applicable law otherwise requires additional protections, we will comply with the Children's Online Privacy Protection Act (COPPA) and other applicable requirements, including providing required notices and obtaining verifiable parental consent where necessary.

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Parents and legal guardians who believe their child has submitted personal information directly to us may contact us using the details below. We will review the request and take appropriate steps consistent with applicable law.

Parents may request access to, correction of, or deletion of their child's personal information, subject to applicable legal requirements and legitimate record keeping obligations.

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4. When We Share Information

We do not sell personal information in exchange for money. We may disclose information in the following circumstances:

Service providers: We may share information with companies that help us operate our website and business, including website hosting, booking and membership systems, payment processors, email providers, customer support services, and other business tools.

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Legal and safety reasons: We may disclose information when reasonably necessary to comply with applicable law, respond to lawful requests, protect the rights or safety of individuals, investigate suspected fraud, or enforce our agreements.

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Business transactions: Information may be transferred as part of a merger, sale, restructuring, or transfer of business assets, subject to applicable law.

With your direction or consent: We may share information for another purpose when you request or authorize us to do so, or when disclosure is otherwise permitted by law.

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Service providers are expected to handle information appropriately for the services they perform, subject to applicable agreements and legal requirements.

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5. Cookies & Similar Technologies

Our website platform and integrated services may use cookies, pixels, analytics tools, or similar technologies to:

• Enable essential website functions.

• Remember preferences and support website features.

• Understand how visitors use our website.

• Measure the performance of website content and marketing campaigns, where enabled.

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You may be able to manage cookies through your browser settings or any cookie preference tool provided on our website. Disabling certain cookies may affect website functionality.

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Where required, we will obtain consent before using nonessential cookies or similar technologies.

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6. Marketing Communications

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If you subscribe to our mailing list, request updates, or otherwise consent to receive marketing communications, we may use your contact information to share news about Gift of Play SWFL, memberships, classes, birthday parties, special events, and promotions.

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You may unsubscribe from promotional emails using the unsubscribe link included in the message or by contacting us directly.

Even if you opt out of marketing, we may still send transactional or service-related messages concerning purchases, memberships, reservations, or other existing business arrangements.

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We will handle marketing communications in accordance with applicable law and your preferences.

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7. Photographs, Videos & Social Media

Gift of Play SWFL may take photographs or videos at classes, events, or activities for operational, documentation, or promotional purposes.

We will obtain appropriate permission or consent when required before using identifiable images or videos of children in promotional materials, social media, or advertising.

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Parents and guardians may ask questions about image use or withdraw consent for future promotional use by contacting us. Withdrawal will not necessarily affect materials already lawfully published or distributed, but we will review reasonable requests concerning future use.

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Guests who take photographs at our facility should respect the privacy of other families and must not photograph or record other children without appropriate permission.

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Our social media pages may be operated by third-party platforms with their own privacy policies and practices.

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8. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

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However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security of information transmitted or stored electronically.

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If a security incident occurs, we will respond and provide any notices required by applicable law.

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9. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including providing services, maintaining business and financial records, resolving disputes, enforcing agreements, and meeting legal obligations.

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Retention periods vary depending on the type of information and the reason it was collected.

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When information is no longer needed, we will take reasonable steps to delete it or securely dispose of it, subject to applicable law and legitimate recordkeeping requirements.

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10. Your Privacy Rights & Choices

Depending on applicable law and your circumstances, you may have the right to request access to, correction of or deletion of certain personal information, or to exercise other privacy rights.

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You may also unsubscribe from promotional emails as described above.

To submit a privacy request, contact us using the information in the Contact Us section. We may need to verify your identity or authority before responding.

We will review and respond to requests in accordance with applicable law. Some information may need to be retained for legal, security, accounting, or operational reasons.

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11. Third-Party Websites & Services

Our website may contain links to third-party websites, social media platforms, booking tools, or payment services.

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We do not control the independent privacy practices of these third parties. When you use their services, their own privacy policies and terms may apply.

We encourage you to review those policies before submitting information through third-party websites or services.

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12. Florida Residents

We handle personal information in accordance with applicable federal and Florida law.

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Depending on the nature of our business, the information involved, and the circumstances, certain privacy rights or obligations may apply to your information. You may contact us to inquire about your privacy options or submit a request.

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Nothing in this policy is intended to waive rights or remedies that cannot legally be waived.

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13. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our business, website features, service providers, or legal requirements.

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When we make changes, we will post the revised policy on this page and update the effective date. Where required by law, we will provide additional notice or obtain consent for material changes.

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We encourage you to review this page periodically.

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Contact Us

If you have questions about this Privacy Policy, wish to make a privacy request, or have concerns about the handling of personal information, please contact us:

Gift of Play SWFL

1490 NE Pine Island Rd, Unit 3F
Cape Coral, Florida

Email: hello@giftofplayswfl.com

Website: https://www.giftofplayswfl.com/